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    Healthcare Marketing During COVID-19: Shifting for Tomorrow

    Friday, October 9, 2020 at 10:00 AM until 11:00 AMEastern Daylight Time UTC -04:00

    Join the Frank G. Zarb School of Business for a virtual panel discussion featuring marketing leaders from large health systems in the New York City area as they share their experiences of how COVID-19 has changed healthcare marketing.

    Topics of discussion will include:

    • Marketing during the height of the pandemic: adjusting marketing budgets, shifting messages, and keeping consumers informed via digital marketing. 

    • Lessons learned: How marketing best practices have shifted. 

    • Engaging customers post-pandemic. 

    • Living in and preparing for a continued crisis. 

    Registration is no longer available because the registration deadline has passed.